TAVERN
RESEARCH
create, test, learn, win. repeat.
Tavern Research was founded in 2024 with a simple goal: win more
We produce high-quality opinion research and AI-powered content creation at scale to make better decisions, persuade audiences and deliver impact in the world.
Who We Are
Answer important and hard research questions.
Our secret is high-volume testing:
Problems get much easier to solve when content is free to generate.
We decompose content creation into building blocks to do formal hypothesis testing.
We are committed to both using existing best practices, and developing new ones with experiments that others can replicate.
What We Do
We provide the tools and insights to effectively inform the public, win elections, and achieve successful advocacy campaigns.
We seek to advance shared prosperity, provide help for the needy, protect core individual freedoms, safeguard democracy, and prevent reactionary forces from taking over governments and civic institutions.
Our Mission
Our Services
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We generate and test hundreds of messages to find what persuades and drives opinion.
We construct each test as a hypothesis test that intends to answer not just whether something is effective, but why.
We study not only marginal change in opinion, but completion rates, transmission rates, and credibility.
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We create and test video ads that are consistently persuasive according to third-party metrics.
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Data-driven insights on complex issues, delivering actionable information on what to emphasize and what to avoid.
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Get clear guidance on effective responses to emerging issues and news events within 24-48 hours.
We are developing new services every month. If they don’t exactly meet your needs, we’d still love to talk. We enjoy really hard and thorny problems!
Tavern Labs is a dedicated team within our organization, conducting novel and long-term research to uncover groundbreaking insights in political communications. Our multi-year projects are designed to yield significant benefits, focusing on how ideas and issues spread online and how we can effectively influence these conversations.
Tavern Labs is made up of experienced data scientists, engineers, and strategists tackling challenging, but critically important, problems, including how to best leverage AI and new technologies.
Tavern Labs
How We Compare
They test. We create and test hundreds of messages, providing deeper insights than simple performance metrics.
Ad Testing Platforms
Traditional Polling
They might test a few dozen messages. We generate and test over 200*, unlocking a far richer understanding of effective persuasion.
* We’ve maxed out at 8K messages.
Media Consultants
Their ads typically cost $15K-$30K to produce. We produce 200+ ads, test them in order to find the best performing ones. Then, you can go to air with confidence, knowing that your ad is impactful.
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